ngmoco has named former SEGA of America president and COO Simon Jeffery as its chief publishing officer to helm the company’s new Plus+ Publishing group.  The new initiative is an opportunity for partner companies to access ngmoco’s innovative publishing framework, including the new Plus+ Network.

Simon Jeffery brings 22 years of games industry experience to ngmoco after more than four years as president and COO of Sega of America, where he oversaw all publishing and product development activities for the top ten publisher.  Prior to Sega, Jeffery was president and COO of LucasArts.  Jeffery moved to LucasArts in 1998 after working in a number of marketing, business, and development roles for Virgin Interactive and Electronic Arts, both in the United States and Europe.

Plus+ Publishing will offer an infrastructure for developers to take advantage of ngmoco’s innovative publishing systems, provide access to the Plus+ Network and give custom support to participating partners.

Plus+ Network, which Young teased on stage during the Apple WWDC keynote last week, harnesses the latest OS3.0 technology for iPhone and iPod touch games to give a powerful social network to gamers.  Centered around a persistent profile, Plus+ allows players of all skill levels to connect, compete and progress.  ngmoco will be rolling out details of Plus+ Network over the summer in parallel with new game launches.